1. General Information
The Cookie Policy explains which cookieswe use for which purposes on our websites.
We use technologies on our website thatfacilitate the use of the website and improve the user experience or providevarious functionalities. Such technologies include, for example, cookies,pixels and scripts (hereinafter "cookies").
Cookies are small data sets that are stored on your terminal device andcontain data such as personal page settings and login information. This datarecord is generated by the web server with which you have established aconnection via your web browser and sent to you.
2. Handling Cookies
In principle, it is also possible to callup our web pages without cookies. However, if you wish to make full use of thefunctionalities of our web pages, you should accept the cookies that enable theuse of certain functions or make them more convenient.
Most web browsers are set by default toautomatically accept all cookies. However, you can object to the use of cookiesat any time with effect for the future by setting your browser so that it doesnot accept cookies or only accepts certain cookies.
3. Which Cookies do we use?
Basically, we use cookies of the following categories:
In addition, we use so-called analysis cookies in connection with webanalysis (see also the User Tracking section).
a) Storage period
Cookies can store files permanently or temporarily on your terminal device.
So-called permanent cookies store a file on your end device for a certainperiod of time until a specified expiration date (or until they areautomatically deleted again) of the cookie. Thus, for example, languagesettings are saved so that you do not have to make them again for our website.
A so-called session cookie temporarily stores a session identifier whileyou are active on our website. This prevents you from having to log in again,for example, when you change pages. Session cookies are deleted when you logout or lose their validity as soon as your session has expired..
b) First and Third Party Cookies
(1) First Party Cookie
A first party cookie is acookie that is set by a controller (or its processor). The website operator(see imprint) is responsible for data processing. The website operatorprocesses the data collected from the cookie for its own purposes, regardlessof whether it programmed the cookie itself or uses the cookie of a third party.(2) Third Party CookieA third party cookie is a cookie that is set by a third party that is notidentical to the operator of the website currently visited by the User. Thirdparty cookies originate from various third party domains, which can use thecookies flexibly to track user behavior on websites outside the third-partyprovider's offering (esp. for user-specific advertising). When the user firstvisits a page on which the advertising network displays advertising, athird-party cookie may be stored on the user's computer as a result of theadvertising present there. As a rule, the page visits and the respectiveduration of the user's stay are stored. If the user visits a page again thatalso contains advertising from the advertiser, the advertiser can recognize theuser on the basis of the cookie and, thanks to the information collected, offerthe user individual advertising from its own repertoire. The data collectedfrom the cookie is processed by the third party for its own purposes under itsown responsibility or under joint responsibility with us.c) Cookies used on this websiteBelow you will find a summary of the cookies we use, informing you about thepurpose and type of each cookie and how long it is stored:
(1) Necessary Cookies
(2) Functional Cookies
(3) Performance Cookies
(4) Marketing Cookies
4. Third party services
a. Google Tag Manager
i. General information
We use Google Tag Manager, which helps us manage the cookies used on thewebsite. Google Tag Manager uses cookies to store information about whetherusers have given their consent and, if so, for which categories of cookies. Inthis context, the following data is processed:
· IP address
· User Agent
· URL
· Referrer URL
· Timestamp
· List of server calls
· Privacy relevant cookies
· Privacy relevant events
ii. Purpose and legal basis of processing
Processing user personal data using Google Tag Manager allows us to storeinformation about the consent given by users. This helps us provide additionalcontent to users and avoid setting certain cookies when the user has not givenconsent to use such cookies. If we did not collect this information, we wouldnot be able to ensure that our cookies and website function properly and somefeatures of the website may not be available to you. The legal basis for suchprocessing of personal data is our legitimate interest under Article 6(1)(f)DSGVO. If you are located in Argentina, Belarus, Malaysia, Oman, Russia, theUnited Arab Emirates or Turkey, your continued use of this website will bedeemed to be your consent to the processing of personal data under Google TagManager as described in this Section 4. a..
Depending on your place of residence, other or additional provisions mayapply in addition to the GDPR. See Section 5 "Provisions of LocalLaw" of this Cookie Information for an overview of applicable provisionsof local law.
iii. Storage period
The data stored by Google Tag Manager will be deleted when the data is nolonger needed for our purposes mentioned above. This is the case after 14 days(after retrieval).
iv. Right to object
You have the right to object to the processing of personal data inconnection with Google Tag Manager. Further information about your rights as adata subject can be found in our privacy notice
Data protection notice
Depending on your country of residence, other or additional rights mayapply. You can find more detailed information in section 6 "Certainadditional rights of data subjects" of this Cookie Information.
5. User Tracking
Use of Google Analytics
1. General information
We use the Google Analytics analysis tool on our website. Google Analytics isprovided by Google Ireland Ltd, Gordon House, Barrow Street Dublin 4 Ireland.Google Analytics uses cookies to store and systematically evaluate the behaviorof our website visitors. As part of this, the following data is collected:
* IP address of the user (anonymized).
* Unique user ID assigned to a browser
* Click behavior of the user on the website
* The subpages that the user has called up
* Browser type, URL, screen resolution
* Timestamp
The IP address is not stored in full, as the last octet of the IP addressis masked before storage. The shortened IP address cannot be assigned to auser's device.
2. Purpose and legal basis for data processing
a) Analytics
The data processing of the user's personal data with the help of GoogleAnalytics enables us to analyze the usage behavior of our users. By evaluatingthe collected data, we can gather information about the use of individualcomponents of our website. This helps us to continuously improve our ownwebsite and its usability. The legal basis for this data processing of personaldata is your consent pursuant to Art. 6 para. 1 subpara. 1 letter a) DSGVO.
b) Personalization and marketing
In addition, we may use the data collected by Google Analytics cookies topersonalize our online offers and provide you with content and advertisingtailored to your personal interests. For this purpose, you will be assigned togroups based on your personal interests, which we learn about through your useof our website.
3. Storage period
The data stored by Google Analytics will be deleted as soon as you revoke yourconsent or the data is no longer needed for our purposes mentioned above. Thisis the case after 180 days.
4. Possibility of "opt-out
You have the option to prevent Google Analytics from collecting yourinformation when you visit our website. You can either change your browsersettings so that cookies are no longer set, or revoke your consent to the useof cookies in our cookie settings.
5. Place of processing
EU/EEA; UK (According to EU Commission safe third country); USA and other thirdcountries (based on EU Commission standard data protection clauses, Article46(2)(c) DSGVO or if applicable based on adequacy decisions (Article 45DSGVO)), consent according to Article 49(1)(a) DSGVO.
Lyntics has accepted the data processing agreement with the use of GoogleAnalytics. You can find more information about Google's data processingagreement here. As well as further information under: http://www.google.de/intl/de/policies/privacy as well as at: https://business.safety.google/adscookies/
6. Lead Generation LinkedIn
On our LinkedIn account, we use the function thatallows LinkedIn members to submit their contact and other information (leadgeneration form). In this context, we process this data ("form data")only for lawful purposes to which the registered LinkedIn members haveconsented. The questions in our Form do not contain sensitive data, includingdata revealing an individual's racial or ethnic origin, political opinions,religious or philosophical beliefs, trade union membership; health or sexualorientation data; criminal offense data; government-issued identification;logins and passwords; financial account information; and
information aboutminors under the age of 16.
Form data is available to us or an authorized thirdparty through LinkedIn for up to 90 days, provided LinkedIn members haveconsented to the storage of the data.
Subject to our privacy policy associated with leadgeneration forms on pages, the reasonable privacy expectations of registeredLinkedIn members, applicable laws, these Terms, and the scope of any consentsobtained through lead generation forms on pages, we ourselves use form data tocontact LinkedIn members who request it.
In the event of revocation or requests for deletion ofthe form data from LinkedIn members, the data will be deleted by us inaccordance with the relevant legal requirements.
7. Zapier
To transfer information from our demo request form to our customer management platform we use Zapier as a connection system. In this context, we process the data you gave us during the demo request process. For more information about the privacy policy of Zapier please click here.